I’m Lukas Russell, a brand and digital designer based in Australia. I help founders and growing businesses shape clear, confident brands and digital experiences that feel aligned with their audience.
I’m Lukas Russell, a brand and digital designer based in Australia. I help founders and growing businesses shape clear, confident brands and digital experiences that feel aligned with their audience.
I’m Lukas Russell, a brand and digital designer based in Australia. I help founders and growing businesses shape clear, confident brands and digital experiences that feel aligned with their audience.
I’ve been working professionally for several years across branding, product design, and digital execution. My work sits at the intersection of strategy and craft, where I focus on solving real problems, refining ideas, and building design systems that hold up in the hands of customers and teams.
I’ve been working professionally for several years across branding, product design, and digital execution. My work sits at the intersection of strategy and craft, where I focus on solving real problems, refining ideas, and building design systems that hold up in the hands of customers and teams.
I’ve been working professionally for several years across branding, product design, and digital execution. My work sits at the intersection of strategy and craft, where I focus on solving real problems, refining ideas, and building design systems that hold up in the hands of customers and teams.
When I’m not designing, I’m with my family and friends, cooking, surfing, camping, or travelling when life allows. I like good food, fun moments, and learning, whether that’s reading, exploring new places, or building on my design and business knowledge.
When I’m not designing, I’m with my family and friends, cooking, surfing, camping, or travelling when life allows. I like good food, fun moments, and learning, whether that’s reading, exploring new places, or building on my design and business knowledge.
When I’m not designing, I’m with my family and friends, cooking, surfing, camping, or travelling when life allows. I like good food, fun moments, and learning, whether that’s reading, exploring new places, or building on my design and business knowledge.



My Experience
Vim Studio
Founder, Brand & Digital Designer
Built and led a small studio specialising in brand identity, UI/UX, and Webflow development for high-end service businesses. Delivered 30+ projects across branding, product design, and websites. Ran strategy sessions, design direction, client presentations, and collaborated with developers to deliver polished, conversion-driven websites.
2023 – now
Vim Studio
Founder, Brand & Digital Designer
2023 – now
R6 Digital
Mid-Weight Designer
Designed brands, websites, and campaigns for clients in hospitality, storage, retail, construction, and services. Worked across brand strategy, visual identity, UI/UX design, and digital rollout. Supported sales, presented work to clients, and helped shape design direction across multi-disciplinary teams.
2021 – 2023
R6 Digital
Mid-Weight Designer
2021 – 2023
RUMBLE Creative & Media
Creative Intern
Supported senior creatives across ideation, copy, design, and pitch development. Worked on live briefs and learned agency-level concepting and production workflows.
2020
RUMBLE Creative & Media
Creative Intern
2020
RUMBLE Creative & Media
Creative Intern
Supported senior creatives across ideation, copy, design, and pitch development. Worked on live briefs and learned agency-level concepting and production workflows.
2020
Awards
2nd Place
AWARD School QLD
Highly competitive national creative course run by The Communications Council.
2020
2nd Place
AWARD School QLD
2020
National Winnder
Advertising Capstone Challenge
Winning campaign for McDonald’s Australia and DDB Sydney across three major universities.
2019
National Winnder
Advertising Capstone Challenge
2019



